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Category Archives: 紐約設計- 視覺設計顧問, 整體品牌形象規劃服務

Brand & Graphic Design Consultants

強化品牌形象,有效利用年報/簡介設計提升品牌價值

Tell Your Story With A Good Design

A well-designed company introduction can improve a professional approach and stay ahead of your competition. New York Design brings together effective communication, strong content structures, interesting infographics, outstanding design and production both printed and internet distribution.

http://www.newyorkdesign.com.tw/annual_report.html

年報設計-01

 

富通證券股份有限公司 – 簽約委任紐約設計品牌顧問擔任執行全新品牌設計; 品牌發展及品牌管理顧問。
基富通證券由台灣集中保管結算所轉投資及主導的基金電子交易平台。基富通證券總經理林政村,台灣集保結算所董事長林修銘。
圖案_簡_72-01

 

Fund Rich Securities announced an appointment to New York Design to redesign the new brand identity and website that reflects FRS… professional, openness, and progression…

 

基富通基本識別-01

基富通基本識別-01

 

We believe that FRS’s new brand identity, said Sherman Lin, Chairman of FRS — specifically it fresh color palette, sense of space, modern and open type face — give us a forward-looking, energised identity that reflects and project a modern, dynamic professional association.

 

行銷用品 Fundrich-01

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基富通基金平台-01

 

合約案包括中文及英文版的年報設計製作。「這是本公司多年來第一次委用專業設計顧問進行… 經過評估作業 ,我們決定委託紐約設計顧問公司執行,是根據他們的過去客戶經驗、設計案例及其設計概念。」 元太科技工業財務長,張聲華表示。

元太科技於1992年成立於新竹科學工業園區,為永豐餘集團延覽在TFT-LCD (薄膜電晶體液晶顯示器) 領域中傑出的國內外科技專家所籌組,專業製造LCD中等級最高的TFT-LCD 。

Click Graphic Image or Scan QR Code for Online Viewing

 

 

 

 

 

 

 

 

We created a designed themes “Your Window To A New Horizon” … from cover design throughout included financial report and statements; the annual report design leverage E Ink’s new visual brand equity and tone of voice to deliver an authentic, consistent message to employee, shareholder and the community.


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

點選應用程式線上閱讀:

1. 玖拾玖年度年報英文版 – 50頁

http://issuu.com/new.york.design/docs/eih_annual_report_2010/1

2. 玖拾玖年度年報中文版 – 126頁

http://issuu.com/new.york.design/docs/eink_arc_2010/1

New York Design Develops Rebrand for Far Eastern International Bank

應金融監督管委會,遠東國際商銀接管及併購慶豐商業銀行在台19國內分支機構…

 

 

 

 

遠東國際商業銀行(遠東商銀),經台灣金融監督管理委員會核准,接管及併購慶豐商業銀行其在台19家國內分支機構。因此特委託紐約設計公司 New York Design 專業重建及設計全新的中英文字體及嶄新的遠銀品牌形象。New York Design 紐約設計公司簡化原先的 遠東國際商業銀行英文書寫 Far Eastern International Bank 為 Far Eastern int’l Bank。為遠東商銀注入全新的活力,建立更專業、誠信、親切的品牌價值 ;在視覺識別上,加深原有標誌的四個風車〝F〞的紅色圖案。厚重線條,象徵企業穩固紮實的實力,其專業服務始終如一。

紐約設計公司 New York Design 設計總監林顯棋表示:「我們與遠東集團有長期的合作關係,18年前我們為遠東商銀設計第一個企業識別。這次金融企業識別重整及重建,在我們30年服務的作業裡為第一宗,它展示了 New York Design 紐約設計公司的專業創意能力,並提供客戶完整及多元化的品牌策略及設計服務。」Far Eastern Int’l Bank 遠東國際商業銀行的企業識別形象到今已廣受國內外客戶所接受及認可,目前已是在擁擠繁華都會;金融市場上極大價值的商業品牌。

本設計獲美國知名出版集團Crescent Hill Publication 所出版的 Damn Good Design 一書,納入為該最佳創意示範及設計心得文章之一。

http://www.behance.net/gallery/aaeea-acOEea-eaeaoeeae-Far-Eastern-Int/778265

 

 

 

 

 

 

 

 

 

 

 

Brand and graphic design consultant New York Design 紐約設計 has designed a new corporate identity for Far Eastern International Bank (FEIB) 遠東商銀, a Far Eastern group company 遠東集團.

Far Eastern International Bank (FEIB) calls for new corporate identity after its acquisition of Chin Fon Commercial Bank 慶豐商業銀行 – 19 branches in Taiwan.

For this new corporate identity exercise, New York Design made a new type arrangement and shortened the corporate name with a more easy-to-identify logotype. The original red color was darkened to reflect the satiability and reliability value of FEIB.

The new CIS package, with its new imagery and corporate colors, will be apply on all marketing collateral, such as stationery, branch signage, literature and website.

Michael Lamson of New York Design 紐約設計, says: “We have longstanding working relationship with the Far Eastern Group, and created the first and original FEIB’s corporate identity programs 18-years ago, as well as the Far Eastern Plaza the mall and the office complex.  This is the first time we have undertake such a rebranding exercise of this nature. It demonstrates New York Design’s ability to continue delivery cutting edge market communication services.”


Eight Free Collaboration Tolls For Internet Marketing

世界是平的!8個超好用的免費商務軟體,讓你溝通無國界,辦公零距離。

Skype – http://www.skype.com/  is a software application that allows users to make voice and calls over the Internet.  讓您免費和全世界通話,它也提供即時聊天室和視訊功能,而且您可以與朋友分享您的畫面。

Google Docs – http://docs.google.com/
Allows multiple users to created, edit, and share documents from any web browser.  這個工具可讓您將檔案分享給您的伙伴。只要把檔案存入共用資料夾,您和伙伴們就能共同編輯同一份文件。

 BaseCamp – http://basecamphq.com/
Manage your projects, job list, upload files, make assignment, progress report, communication status…  建立專案、上傳資料、分配任務以及控制整個案件進度,團隊成員溝通協調…

Google Calendar – https://www.google.com/calendar
An online calendar, it’s easy to keep track of events and meeting…  Google行事曆幫助您有組織地安排所有的行程和活動。它最棒的特點是您和團隊們可分享彼此的行事曆,以得知大家的活動和有空的時間,便於安排會議。

Twiddla – http://www.twiddla.com/
Twiddla is a no-setup, web-based meeting playground. Mark up websites, graphics, and photos, or start brainstorming on a blank canvas. Voice and Text chat…  Twiddla讓許多人同時看見的白板,它能方便的表達意見,繪製圖案或標示符號、通知動員等等。
Mint – http://www.mint.com/
Personal finance software, online money management, budget and financial planning…  這是個超讚的財務控管軟體,而且它是完全免費的!
LogMeIn – https://secure.logmein.com/
Leave your computer at home and access it from any other computer in the world. Cool ya!  把電腦留在家中,透過世界任何一個角落的電腦存取裡面的資料。

EchoSign – http://www.echosign.com/
Online electronic signature solutions…  EchoSign工具軟體,讓提供線上簽核文件功能,只要幾秒就能輕鬆完成。

意大利米蘭國際雙輪車(機車)展覽會 Eicma 2009 – 三陽機車委託紐約設計(New York Design) 專業規劃, 編輯及設計Eicma 2009 SYM / 三陽機車參展目錄/簡介。

Eicma 2009意大利米蘭國際兩輪車展是世界上頂級的兩輪車展覽會之一。多年以來,該展覽會一直被兩輪車及零配件制造企業認為是進軍歐洲及世界市場的門戶,與世界兩輪車界同仁進行交流和溝通的平臺。

Sanyany Industry Co., Ltd. (SYM) 三陽機車 has signed a graphic design contract with New York Design, the leading brand and graphic design consultants in Taiwan. According to the contact, New York Design need to come up a totally new concept to produce a world class products catalogue for三陽機車”2010 Collection”, said Mr. Tim Teng, European Office of SYM Taiwan. The new catalogue is planned to complete by November for Milan EICMA 2009 and also for worldwide dealer distribution.

EICMA or the Milan Motorcycle Show is an annual trade show in Milan, Italy featuring motorcycles. The 2008 show drew over half a million visitors. The show is frequently used by manufacturers to debut new models.

Sanyang Industry Co., Ltd. http://www.sym.com.tw/
New York Design http://newyorkdesign.com.tw/

Eicma 2009 - SYM 三陽機車 2010 Catalogue

 

 

 

Click cover graphic to view designed contects…

品牌導入設計創意作品 red dot award: communication design 2009 – 紐約設計 New York Design work registered and submitted… 
GAC Corporate Identity - Communication Design

GAC Corporate Identity - Communication Design

 With more than 11,000 submissions from 61 countries, the international “red dot design award” is the largest and most renowned design competition in the world. It is divided into the “red dot award: product design”, the “red dot award: communication design” and the “red dot award: design concept.” The award-winning products are put before an international public in the red dot design museum…

 

 

 

 

An effective company literature brochure design is a great tool to showcase your business, product or corporate communications. It conveys all the core information in a clear, concise and attractive way. New York design can either work with your company current design ideas, mock up, photos and text or create your brochure from scratch, including include creative concept, design, copywriting, photography and production.

In additional we help customer reproduce annual report into e-publication and annual report online. Maximize customer potential by reaching the world wide market.

Over the year we have produced annual report / literature for companies includes Lite-On Electronic Corporation, Lite-On Group, ASE Group, Advanced Semiconductor Engineering Inc. China Pacific Catering Service, Stylution International Corporation, Taiwan External Trade Development Council, Chinatrust Financial Corporation, LandBank of Taiwan, Partnertech Corporation, European Chamber of Commerce Taipei…

Click Cover Graphic to view contents:

LiteOnElectronicAR-1

全新視覺識別系統  拍檔科技股份有限公司正式啟用 –  紐約設計受委託專業重整及整體規劃

拍檔科技股份有限公司 正宣佈式啟用全新視覺識別系統…紐約設計 New York Design專業重整及規劃…服務包括: Rebranding, Signature Makeover, Graphic Design, Problem Defining, Visual Identity Graphic Standards and Systems.

Partner Tech Corporation/ 拍檔科技股份有限公司: http://www.partner.com.tw

PT Manual copy

 

 

 

 

 Click Cover Graphic to view contents demo…

 

 

New York Design: http://www.newyorkdesign.com.tw

知名設計公司 versus  優秀/獨立設計工作室 DESIGN AGENCY vs INDEPENDENT GRAPHIC DESIGNER

對許多企業來說,找尋平面設計公司 (Design Agency) 或獨立設計工作室 (Independent Graphic Designer) 來協助設計需求,常常大費周章,被認為是件麻煩的事情。幸運找到對的伙伴當然是樂事一件,公司得以大展鴻圖;若不幸找錯,那可是惡夢的開始。

其實知名設計公司和優秀的獨立設計工作室在服務和創意品質方面是不分上下的,只是在作業過程中有一些差異。( ie. 當有設計的相關問題需要協助時,若打給設計公司,接電話的是總機或祕書;而設計工作室則可直接聯絡到設計師本人為您解決疑難…) 底下就針對二者的不同,提供簡單的分析比較。試想,若能找到一家創意品質一流、價格又合理的設計公司,何樂而不為呢?最重要的是仔細評估他們的作品、服務的客戶群及客戶對他們的滿意評價,就可窺見端倪。

Finding an experienced graphic design agency or independent Graphic designer most suitable to your needs can be a frustrating and time-consuming task. One should be aware of a number of crucial differences between graphic design agencies and independent designer. Working with a graphic design agency, rather than an independent designer, at first may appear to offer many benefits, but actually there can be some problems too. Below is a summary outlining the advantages of each…

紐約設計就針對二者的不同,提供簡單的分析比較[…] http://michaellamson.wordpress.com/2009/08/29/design-agencies-vs-independent-designer-studio/

對許多企業來說,找尋平面設計公司 (Design Agency) 或獨立設計工作室 (Independent Graphic Designer) 來協助設計需求,常常大費周章,被認為是件麻煩的事情。幸運找到對的伙伴當然是樂事一件,公司得以大展鴻圖;若不幸找錯,那可是惡夢的開始。

其實知名設計公司和優秀的獨立設計工作室在服務和創意品質方面是不分上下的,只是在作業過程中有一些差異。( ie. 當有設計的相關問題需要協助時,若打給設計公司,接電話的是總機或祕書;而設計工作室則可直接聯絡到設計師本人為您解決疑難…) 底下就針對二者的不同,提供簡單的分析比較。試想,若能找到一家創意品質一流、價格又合理的設計公司,何樂而不為呢?最重要的是仔細評估他們的作品、服務的客戶群及客戶對他們的滿意評價,就可窺見端倪。

Finding an experienced graphic design agency or independent Graphic designer most suitable to your needs can be a frustrating and time-consuming task. One should be aware of a number of crucial differences between graphic design agencies and independent designer. Working with a graphic design agency, rather than an independent designer, at first may appear to offer many benefits, but actually there can be some problems too. Below is a summary outlining the advantages of each…

紐約設計就針對二者的不同,提供簡單的分析比較[…] http://michaellamson.wordpress.com/2009/08/29/design-agencies-vs-independent-designer-studio/